3 magazines

 This magazine is called 'Top Gear' and it is a magazine about cars. It is based on the popular TV show top gear. It is mainly aimed at a male audience as the font colours and styles are bold and very  masculine. There is only one coverline on the magazine however it stands out as it is bold and the colours are bold and fit in well with the grey background of the tyres. The title also stands out with the background as it is a large font in jet black writing.

This magazine is called 'Match of the Day' and is based on football (mainly the premier league). The target audience is men as it is about  mens football and football is a masculine sport. the cover-lines are  mainly all in the same font style which is rare for a magazine. The Masthead stands out as it is Bold and the black text stands out  on the yellow background.

This magazine is called 'TIME' and it is based on politics and world news. This is shown by Barack Obama being shown on the front cover and the coverlines are about politics.. the magazine is for both genders however it is more masculine as the fonts are bold. There are very few coverlines on the page and where there are some they are placed at the top or side of the image to so the image isn't disturbed in any way.

Music Video Research

Beyonce 'run the world'Positive 

http://m.youtube.com/watch?v=VBmMU_iwe6U

it is very hard to find a music video that represents women in a positive way however this one does.
the video is just three women standing there singing and dancing about how girls 'run the world'.

Robin Thicke 'Blurred Lines' Negative

http://m.youtube.com/watch?v=yyDUC1LUXSU

This video shows women in a negative way as it is just three men leading three barely clothed women around. The main singer is also singing about what he would do to them and saying

that he knows that every women 'wants' him. 

Rihanna 'Pour it out' Negative

http://m.youtube.com/watch?v=ehcVomMexkY

This video is of rihanna sitting on a golden

chairs actng like she has authority over the 

viewers. she is wearing a short skirt which has

been ripped to show off her underwear. There 

are other girls dancing in the background who 

are also barely clothed and who are put into 

slow motion to show them off more. 

Christina Aguilera - Dirrty

This video is the complete opposite of Jessie J's video as it includes many things that are the opposite. For example in Jessie J's video it had a low angle camera shot to show that she was in control but in Christina Aguilera's video it has high angle camera shots to make the viewer feel like they're in control. It also showed the women dancing in a wrestling ring where the only people in the crowd were men who were cheering. The video also had many women barely clothed doing very sexually promiscuous dancing whilst in Jessie J's video the women were all fully clothed and dancing like a man would dance. 

Jessie J - DILAD

                                                Jessie J

in this video jessie j is singing about that she can do everything that a boy can do. The background dancers help to show this by dressing like boys, smoking cigars, getting tatoos and dancing like boys. they also gamble, hang around in gang like groups and have short hair. the cinematography used in this video is mainly fast cuts/ scene changes. they used low angle shots which make the singer look more powerful like they have control over the viewer. they also use close ups as that displays emotion. and in this occasion it displays here as angry as men are portrayed as more angry than women.

Photoshop tool

Magic Wand Tool

to use the magic wand tool you have to hold down the "quick selection tool" (this looks like a paintbrush). once you have found the magic wand tool you click on it and you will then be controlling this tool.


to use this tool you select a block of colour that you would like to change.  `once selected you can then, in the options bar, change the tolerance of your colour to make it more or less precise depending on your preference.

Representation

In many rap videos women do not have Identities but are used as eye candy and perceived as objects

They are used in videos to appeal to men. It does not matter if the song is bad but if you have a good video including a lot of girls then the sing will do well in the charts. 

The images used are not just used in hip hip and rap videos but re now started to be used in pop videos. This is as they are trying to appeal to a wider range o people. 

The images are also being included in films, television programmed and advertising to try and make people buy the product.  It is almost like hypnotising you to do something. 

However in music videos these are the only type of women you see. 

Representation Presentation

Owen and toms media pesentation

WWW:

Presented it very well

I Included a fair amount of detail

                                             

EBI:

We missed a slide in the middle

The background didn't go we'll with the font colour

We used an inappropriate word

Stereotypes

In this video "Candy Shop" by 50 cent it shows someone showing off all of their money, fast cars and riches. Also he seems to know a lot of women that he can have his "pick of". There is no other men in the video except from 50 cent and another man with a woman which suggests that he is in control of all of the women. He struts. Into his house which he refers to a "candy shop" meaning he can have his pick of all of the girls and any of he girls he wants.  He is the only man in the video and seems to only sing about the "candy shop" and it's contents, he doesn't sing about anything related to manhood

However in other Rap videos they sing about Manhood and growing up on the streets. For example eminem. in his music videos and song he sings about his childhood and how hard things were for him growing up.

Photoshop Evaluation

My finished Photoshop image looks like a plain ravens wood badge with the word 'RAVENS' written in the middle.  I like it as I found out how to use many different tools in photoshop like the filler tool and the spray paint tool.  I chose the colours black and green as they are the colours of the school and they also go well with my font colour. The main image in the picture was the shield in the background which I changed the colours in the corners to green and black to match the school colours, then I found an image of the words 'RAVENS' with an image of a raven bird inbetween some of the letters.

To make my image better I could of spent less time picking a shield to go in the background as that took me many lessons to chooses then I had very little time to finish the rest of my design. However as I took so long picking the shield I am very happy with it as I took a lot if time to carefully chose it.  I need to practise photoshop a lot more to get better at it. However overall I am happy with my design

Photoshop

Adobe Photoshop has a great tool called the paintbrush tool. You can use the paintbrush tool to add color to your image. The brush tool applies a continuous stream of color and stops applying paint as soon as you stop dragging your mouse. The paintbrush paints a line of any size. When you click on the paintbrush tool it opens a menu which includes the brush tool, the pencil tool and the color replacement tool.

Denotation and Connotation

Denotation

A mans face emerging from a black background 

Connotation 

A deep look in the mans face with his eyes watching you where ever you are looking from

Denotation and Connotation

Denotation

Five men standing in the background behind an attractive woman

Connotation

A strong woman standing at the front surrounded by five other men standing tall looking strong

Denotation and Connotation

Denotation

Four men standing in a rocky area with a structure in the middle

Connotation

It looks like they are in the middle of no where and the album is called whose next so it might mean whose next to die

Denotation and Connotation

Denotation

Two men shaking hands with one on fire

Connotation

It says wish you were here in the side if the image which seems like the man doesn't want to show that he is hurt by the flames 

Denotation and Connotation

Denotation

It looks like a bunch mountains one on top of the other in front of a black background 

Connotation 

An image of sound waves looking like the album is just about noise and nothing else

Denotation and Connotation

Denotation 

The four members if queen standing infront of a blacked out background with lights shining on their face

Connotation

It makes the four of them look very big as they were very big in the music industry at the time of this album

Denotation and Connotation

Denotation

A women wearing a black glove with one hand on her backside

Connotation

The band is called the stokes and the picture shows a women stroking her bum

Denotation and Connotation

Denotation

A man in jeans and a T-shirt with his sleeves rolled up and a cap in his back pocket standing in front of a red and white horizontal striped background 

Connotation 

A teenager standing in front of the American flag praising his country.   Representing the red white and blue of his countries flag

Denotation and Connotation

Denotation

A devil in front of a background of flames and another beast. 

Connotation 

It looks like a beast releasing the devil into the world from a pit of flames in the middle of space

Waterloo Road Case Study

the programme is broadcast on a thursday at 8pm. it is on at this time as many people are home from school and work so that they get more viewers. it is on, on a thursday as there is not many good things on, on a thursday whilst if they put it on, on a saturday or sunday they would get less viewers as more people are watching the X factor or britains got talent and many other shows. it is also shown at 8 as it is on before the UK watershed so they are allowed to include some strong language and sexual content but not to much.

Waterloo Road Case Study

The producer are try to appeal to a broader audience by showing different groups of people from the show. for example in this picture they show some people who are clever, some who are sporty, some who are naughty/bad. 

My Media Diary

over the weekend i went on facebook to see what my friends are up to and to talk to my friends.

My Media Diary

over the weekend i played on my xbox against my friends. i won all 3 of my games. One 5-0 where my worst player scored 4. the other 5-4 where i managed to score the equaliser and then the winner in the last minute of extra-time. i play on my xbox as i can talk to my friends and be sociable. it is also very fun

Waterloo Road Case Study

This is the logo of Waterloo road. They used this picture as the logo of waterloo road as it is a bunch of school desks with pupils around it so that it represents that it is a programme about school. It also looks like it is graffiti. that represents that the pupils misbehave.

My Media Diary

over the weekend i used twitter to check what celebrities were doing and to check football scores and transfer news.

My Media Diary

it did not allow me to post over the weekend so i will post everything now

My Media Diary

Today i have used my mobile phone to call and text my friends and family. i use this as it is an easy way to communicate with people who are not near me.

My Media Diary

Today I have used a newspaper to find out the headlines.  I use this as it is a simple way to find out news and what is happening around the world.